Blog — sTARTUp Day - Most Startup-Minded Business Festival
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speaker 2025 sTARTUp Day 2025 Varia

Tartu's Bright Minds: Exploring the Entrepreneurial Spirit in Estonia’s Startup Capital
27.01.2025
It’s no secret that Tartu is bursting with entrepreneurial people! Ahead of sTARTUp Day, we managed to catch four of them – Robin Saluoks, Sandra-Merys Tasa, Karl Pajussaar, and Getter Madison – to take a closer look at how their...
Read more
sTARTUp Day 2025 Varia News

sTARTUp Day 2025 Survival Guide
23.01.2025
sTARTUp Day 2025 is just around the corner! Are you ready to experience the most startup-minded business festival of the year? To...
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Team Varia

The Crazy and Crazier: The Behind the Scenes of sTARTUp Day Production
23.11.2024
It's no secret that there's a shortage of event venues that can host a 4,000-person event in Tartu, and even in Estonia....
Read more
sTARTUp Day 2025 Team Varia

Behind the Scenes with a sTARTUp Day Volunteer: Linda’s Path to Key Organizer
18.11.2024
Our volunteers are the heart and soul of the festival, helping to create something extraordinary year after year. In this interview, we...
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Founder Stories Varia

Rasmus Merirand from DoBu: a young founder not afraid of taking the plunge
04.05.2023
When most 14-year-olds spend time playing video games and making silly jokes, Rasmus Merirand chose to spend his time watching Youtube videos...
Read more
sTARTUp Day 2023 Varia

A Unicorn, a Founder and an Unexpected Guest at sTARTUp Day – a Miniplay by ChatGPT
30.12.2022
Our end-of-the-year blog is brought to you by this year’s celebrity Chat GPT. We hope this miniplay, featuring a founder, a unicorn...
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sTARTUp Day 2023 Varia

10 places to visit in Tartu
30.10.2022
Although the best time to visit Tartu is during the sTARTUp Day festival, a trip to the smart city of Tartu is...
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sTARTUp Day 2022 Varia

How to stay on top of your security game as a startup?
14.09.2022
How to operate in the modern cloud environment while being compliant and diligent from day one? The following checklist compiled by our...
Read more
sTARTUp Day 2022 Varia

Five things our Banking-as-a-Service Platform has taught us about launching products
17.08.2022
Monese launched in 2015 with the ambition to offer financial services to those without perfect credit scores or proof of address. To...
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sTARTUp Day 2022 Varia

Woohoo – We f*cked Up! – Beast Rent's expansion
14.08.2022
There's no better way to learn than by listening to the stories of fast-growing startups. Here’s a fabulous first-hand account of our...
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sTARTUp Day 2022 Community Varia

What do teens and your future employees really want? Wise shares 3 key takeaways from the latest survey
09.08.2022
Wise has been keeping a close eye on the youth for years now and has asked Kantar Emor to survey teens aged...
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sTARTUp Day 2022 Varia

Birds and butterflies: let’s talk about biodiversity
30.06.2022
We need to have a chat about birds and bees. Well, not the kind you had with your parents when you were...
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Varia sTARTUp Day 2022

Our most popular reads in 2021
30.12.2021
Here are the TOP 10 most popular interviews published on sTARTUp Day blog this year - full of interesting insights from investors,...
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Varia sTARTUp Day 2022

10 startup terms from 2021 everyone should know
21.12.2021
Part of the holiday routine is looking back and compiling various lists. So here is one from the sTARTUp Day team ‒ of...
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Varia Community

Culture is what separates a great company from an average one
16.08.2021
Finding specialists with certain specific skills can be challenging in Estonia. But widening the search for talent from across borders gives the...
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Varia

Looking at the future of work, and the impact of lockdown on entrepreneurs
05.07.2021
The lockdown changed the working landscape for a huge percentage of workers, including startups and freelancers. For many, the typical office and...
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Community Varia

Time donation as an effective team building method
25.04.2021
You know that feeling when you come back from a team event and feel really lucky because it was just so nice...
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Startup Ecosystem Varia

21 Estonian startups and podcasts that help you become a better version of yourself in 2021!
23.12.2020
With the end of this crazy year approaching, many of us start thinking about the new year and promise to become healthier,...
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News Varia

10 Startup Terms You Need to Know for sTARTUp Day
22.09.2020
Estonia is among the three best countries in Europe to start your startup. The favorable business climate has been creating a fuzz...
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News Varia

The best gift ideas from Estonian startups
15.12.2019
Ho. Ho. Ho. What are the similarities between Christmas and sTARTUp Day? Both are getting closer and closer and bring a lot...
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Varia News

Must-Attend Startup and Business Events in the Region
05.08.2019
There is an abundance of startup and business events popping up all across Europe throughout the year. Choosing which ones to attend...
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Varia

The amazing world of female entrepreneurship

13.01.2019
How to succeed in the business world? How to make your ideas come to life? We had a chat with four Estonian female...
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Varia

Estonian Startup Nevercode Partners with Google and Launches a Dedicated CI/CD Tool for Flutter Apps
04.12.2018
Today at the Flutter Live event held in London, Google announced the release of Flutter 1.0, an open-source mobile SDK for building...
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sTARTUp Day 2016 Varia

Looking back at sTARTUp Day 2016: the first-time business festival that exceeded all the expectations!

19.09.2017
Last year, for the first time, Tartu was turned into a business megafest. Thousands of start-ups, professionals, corporates, students, academics and media...
Read more

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Tickets from €109

Tickets

All ticket types grant access to all three festival days on 28-30 January 2026. If you're not sure which ticket to get, check out our FAQ section. 

Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Visitor

159 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Ecosystem

159 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Startup

139 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Investor

209 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW

Executive

209 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 28
Ϟ Day 1 on January 29
Ϟ Day 2 on January 30
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2026 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 29. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 28 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Breakfast
Executive Breakfast on January 29 before the main program is about taking the time to listen, talk, and network with other leaders alongside delicious food. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.
BUY NOW