The official pitching competition of sTARTUp Day!

Startups – this is your chance to shine in front of 4000 attendees from all over the world: potential investors, clients, partners and international media. That’s not all! Far from it. In addition to visibility, the best startups will be listed among the best in the region and be awarded unbelievable prizes! 

“A week ago I was super happy because we had recently closed our pre-seed round, and now this… This is a good example of how things in the startup world can change. It takes a day or two to really get used to this idea."
– Toms Niparts, the founder of Jeff App & sTARTUp Pitching 2020 winner

We are looking from early-stage to scale-up startups who are looking to raise funds. Preferred applicants have a strong mission and a scalable business model. Your startup should have a functioning product with traction/feedback, a strong team and be ready for an investment. If your startup is not ready for an investment, you can still apply and compete for other prizes except the EstBAN syndicate investment.

Pss! We want to show the world the power of e-Residency, so one startup with an e-resident in their team will be shortlisted in the competition. 


Ϟ Up to €200k investment from EstBAN-led syndicate

EstBAN is putting together a syndicate to invest up to €200k for one team. Last year, the award went to Jeff App who have skyrocketed since January and are preparing to launch in a new market soon.

Ϟ €10k equity-free cash from Swedbank 

Our co-organizers Swedbank will give €10k equity-free cash to one of the teams to fund their growth. No strings attached. Use it for whatever, whenever.

Ϟ €5k worth legal counseling by Sorainen 

30 hours of legal advice worth 5000€ from an award-winning international law firm Sorainen's previous customers include Google, Hewlett-Packard, Microsoft, Swedbank and many others. In 2016, Sorainen was chosen to be the European Law Firm of the Year.

Ϟ $10k AWS service credits from Cloudvisor

Cloudvisor is an advanced tier AWS partner covering the Baltic states and helping companies grow by guiding them to world public cloud No. 1. Cost optimization and security are their core areas of focus and added value. They will be offering $1,000 USD worth of free AWS service credits to all the participants and $10,000 USD worth of credits to a selected startup from the finalists. 

Ϟ Over $30k worth prize package from Founderly

Founderly is an avid supporter of startups, as they help founders get off the ground and ready to enter the startup game. The prize package includes 6 months of free Founderly membership and over $30k worth of credits from Stripe and Freshworks.

Ϟ S2B workspace for 3 months

Tartu Science Park is giving three months hot desk membership for three people in their newly opened S2B Work Space in the Delta Business Building. The winning startup will become part of sTARTUp Tartu community and have modern and ergonomic working conditions.

Ϟ ... and more prized to be announced soon


October 1:    Applications open

January 3:    Deadline for applications

January 6:    Selection of TOP40

January 7:    TOP40 announcement for startups

January 12:  TOP40 pre-finals in Zoom & TOP10 selection

January 15:  Selected startups will pitch for EstBAN syndicate investment

January 28:  TOP10 pitching at sTARTUp Day & award ceremony

Ϟ Technical details for TOP10 startups pitching on the main stage:

All the teams will have 3 minutes for the pitch and 2 minutes for the questions. The working language is English. Slides are allowed. All the TOP10 teams will receive one free Startup ticket per team. All rounds can also be successfully completed online, so don't worry if you're unable to travel to Tartu. 

In case of any questions, feel free to contact hannaliis.remmelg@startupday.ee