sTARTUp Day started out in 2016 as an idea to incorporate different business events organized in Tartu. Surprisingly, the first festival ended up becoming the biggest business festival in the Baltics. In 2019, sTARTUp Day takes place for the third time, bringing together 4000 participants and 100 world-class speakers.

sTARTUp Day is organized by the City of Tartu, University of Tartu, Tartu Science Park, Tartu Biotechnology Park, Tartu Centre for Creative Industries, Tartu Business Advisory Services, Contriber and Ole Rohkem.

sTARTUp Day’s international activities introducing Tartu and Estonia as an attractive tourism destination of business and networking are supported by The European Regional Development Fund (30 000 euros for 1 event).