sTARTUp Day 2019 takes place at the freshly-renovated UT Sports Hall (Ujula 4a). Here's a short overview of different areas we'll have on the festival.


sTARTUp Day 2019 takes place in freshly-renovated University of Tartu Sports Hall (Ujula 4a, Tartu) – the only venue in the city of Tartu that can accommodate 4000 people and where a true festival atmosphere can be created.
  • Get directions to the venue here
  • See the venue map here.


There will be three stages at sTARTUp Day 2019: Starlight stage, Spotlight stage and Pitching stage. Starlight and Spotlight stages offer a diverse inspiring-educational stage program including over 100 speakers and 20 different topics. On the Pitching stage, there will be two full days of pitching competitions.
  • See the full stage program here.

Seminar area

The stage program will be complemented with hands-on seminars where professionals share experiences and insights from their fields. The seminars will take place in 7 rooms in parallel which are located on the third floor of the venue.
  • See the seminar program here.

Demo area

Demo area is located in two main halls of the venue creating the heart of the event. It's where startups and companies can showcase their products, technologies and the latest innovations. The area will be structured – for instance, one corner is for business advisory organizations that can help startups with incubation and other services.
  • See the demo area map here.

Matchmaking area

This is the place where the magic happens. Using Brella app, you can schedule 15-minute meetings with other participants of sTARTUp Day 2019. Once the meeting is confirmed, you will be assigned a table in the matchmaking area. Matchmaking area is powered by Superangel.


This is the place for true coffee lovers or people who just need some extra energy. Coffee shop Caffeine has their own lounge area with comfy sofas and pop-up cafe where they offer different coffee drinks. The perfect place where attendees can chill out and enjoy good coffee! 

Food court

Although the program is full of interesting speakers and topics – but you should also remember to get some fuel for your body. The food court is the place where attendees can get a lunch or snacks to invigorate your mind and soul.

Swedbank Oasis

Swedbank Oasis offers you a spot of tranquility and relaxation to take some time off in your quest for finding world-changing ideas. Free massage is just one of the options – come and enjoy everything that Oasis has to offer and dive back to the festival buzz sharper than before!

VIP Lounge, Speakers & Press Rooms

VIP Lounge is the place where Investor and Executive ticket owners, speakers and press can take some time off, have some snacks and network with each other. Additionally, Speakers and media have their own rooms to prepare for their speeches, take a break or get some work done.

Venue maps

1st Floor

2nd and 3rd Floor